· Good use of social media
Social media offers a platform where you can find virtually every decision maker of your choice. You must develop a strong business network on social media platforms along with your network in the real world. This will enable you to constantly remain in touch with the prospective buyers, peers and colleagues. You can easily reach the top executives if you already know people down the ladder in the same organization. Always make it a priority since direct contact can save you a lot of time.
· Convince call screeners about your utility for their organization
Going through layers of call screeners in order to approach the decision makers is often painful and time taking. These are experienced people, they can easily smell a rat. Honesty is the best policy with them. Make your call authentic by doing your homework in order to know the exact names and designations of the desired decision makers and try to convince the call screeners about your utility for their organization .You can make them trust you by saying the truth about what you intend to sell.
· Try to slip through
If you want to approach the decision maker in a haste, you can sometimes try to bluff your way through the gatekeepers. This can of course save you time and effort but has its flip side, too. If they catch you, you won’t have a second chance. One should use this way only when there is no way out.
Telesales companies perform one of the most unenviable jobs in the world, it’s never easy approaching unknown decision makers in the presence of layers of gatekeepers. It’s essential to devise effective ways to reach out to these executives soon enough to grow rapidly.