A tough time:
The fast-changing business environment due to technological and social factors has made life difficult for telemarketing companies in India in the recent years. The sales people cannot afford to stick with the age-old tricks and methods in the present scenario, they must embrace new and more effective tools to remain in the race. Vigilance is necessary since a number of problems might creep into their process, and it’s essential to notice them before it’s too late. Following are some warning signals that prompt you to take preventive and corrective measures immediately.
· Lack of backup leads in your sales pipeline
Telemarketing companies in India cannot afford to neglect prospecting even if they seem to have enough quality leads in hand. Business can be like a game of see-saw with periodic highs and lows, you must ensure a constant supply of quality back-up leads. Your sales pipeline getting dried up is a clear warning signal you need to spring into action rightaway.
· Your sales reps not performing
The success of a sales organization depends largely on the quality and attentiveness of their sales representatives, who are the face of their organization. They should be smart enough to receive the inputs and feedback of the customers to adjust their strategies accordingly. Your topmost priority should be to cater to your customer’s needs and requirements. Train your reps regularly to keep your campaign on the right track.
· Lack of trust on customer’s part
You just cannot go on if the customers don’t trust you. You have to tidy up and do something about it. Don’t waste the customer’s time, never miss your meetings or go unprepared, and always offer customized solutions that fit the customer’s needs. Show your capability and good intent to develop trust with them, that’s the only way forward.
Becoming complacent could be a blunder for telemarketing companies in India, they must always be on guard to recognize the possible warning signals that come their way. They should act immediately and effectively to re-energize and revitalize their processes in order to remain at the top.