· Assuming that you know everything
It’s a practice for business Lead generation companies to get reliable business intelligence about certain prospects in need of their services. The sales reps often tend to assume in advance that the deal is done already. They get too relaxed, as a result, and a lack of effort on their part results in a promising lead slipping away from their hands. Train them to empathize with the client instead to know them inside-out, closing the deal will come in due course of time.
· Behaving like an outright salesperson
If you are acting like an outright salesperson, it will put off the customer. Change your approach and think and behave like a problem solver. You just cannot act like an order taker only interested in closing a deal, the customer wants a vendor who has their best interest at heart. You should of course have the capability to do their job, but having the right intent is equally important.
· Not doing your research
You will always find it difficult to connect well with the customer if you are not aware of their issues and requirements. Business lead generation companies should make it a practice to do a thorough research about the customer organization before dialing a number. You will have a good opening conversation if you know their needs and issues well, so know them inside-out before getting in touch with them.
The focus of business lead generation companies should be on building a sustainable relationship with the customer and knowing well about their requirements and pain points. This attitude will allow them to impress the customers and thus improve their results.
https://theglobalassociates.com/4-ways-business-lead-generation-companies-can-create-quality-opportunities/
https://theglobalassociates.com/3-things-telesales-companies-must-do-well-to-convince-the-prospect-to-buy-from-them/
https://theglobalassociates.com/3-factors-to-be-assessed-to-make-your-telemarketing-lead-generation-campaign-successful/